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March 27, 2018   /   byArs Lexis  / Categories :  

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A Look into Digital Marketing and What It Involves

By Ars Lexis | October 30, 2018 | Comments Off on A Look into Digital Marketing and What It Involves

Digital marketing is a cheap form of marketing with a significantly high return on investment in comparison to traditional marketing. That is because a company may only need to publish one article or digital poster that may be viewed by millions of people simultaneously. Search Engine Optimization It involves the use of specific keywords aimed […]

Sports marketing can be beneficial to athletes

A Look into Sports Marketing and How Athletes May Benefit From It

By Ars Lexis | October 3, 2018 | Comments Off on A Look into Sports Marketing and How Athletes May Benefit From It

Advancements in sports have converted it from previously being just a social event into being a form of business. Every year, millions of dollars are invested in the industry with the goal of generating profits. That said, athletes began using their popularity to generate income. Establish their brand Some athletes have earned their uniqueness from […]

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Enhancing User Engagement: 4 Ways to Make Your Site Interactive

By Ars Lexis | September 27, 2018 | Comments Off on Enhancing User Engagement: 4 Ways to Make Your Site Interactive

Having a functional website is essential for every business. This, though, is not all it takes for it to make an impact. It would be such a waste of resources if you don’t make additional efforts to ensure it stands out. When you have these in mind and know what you want, seek out the […]

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Effective SEO Strategies for Business Websites

By Ars Lexis | September 25, 2018 | Comments Off on Effective SEO Strategies for Business Websites

Some marketing experts think that link building has diminished the importance of SEO. They assume that all it takes to get a high rank nowadays is quality content. However, this is not the reality. Recent statistics indicate that the highest-ranking websites are those with high-quality backlinks. The ideal SEO strategies for small businesses primarily depend […]

Website Optimization

Make Your Website Load Faster — Here Are Some Tips

By Ars Lexis | September 14, 2018 | Comments Off on Make Your Website Load Faster — Here Are Some Tips

All cylinders of your website must click to make it as efficient as possible. One aspect that fails to do its part creates a cascading effect on all the others. The speed of your website can make or break its success; optimizing it allows you to stay ahead of your competitors. Experts from an SEO […]

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SEO Goals For Your Website

By Ars Lexis | July 27, 2017 | Comments Off on SEO Goals For Your Website

Owning a website does not end in buying your domain and publishing it on the Web. Ultimately, you want people to see it, potential customers to buy your products, or clients to avail the services you offer. For this to happen, you need the website to meet the following goals. 1. Incorporate Target Keywords in […]

With the Internet, Why Do People Still Read Newspapers?

By Ars Lexis | September 1, 2016 | Comments Off on With the Internet, Why Do People Still Read Newspapers?

The birth of the World Wide Web, or the internet in general, has brought a new kind of reading lifestyle. Nowadays, the number of people who rely on their computers, smartphones, and tablets, and other mobile devices to read the news continue to increase. However, there are still a great number of people who get […]