Category Archive: Industry Leaders

April 24, 2018   /   by Ars Lexis   /   , ,

Growing a Business? Let Pay Per Click Help You Market It Online

Growing a Business? Let Pay Per Click Help You Market It Online

Back in the day, small businesses had to advertise their services by nailing paper posters on walls and street posts. Then there came radio and television, which allowed people from afar to hear, see, and learn about businesses. Now that we have the Internet, it’s easier to advertise. One way of marketing your small business […]

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November 25, 2017   /   by Ars Lexis   /   ,

Appeal to the Senses: How Web Design Should be Done Right

Appeal to the Senses: How Web Design Should be Done Right

Starting a website is not just about buying the domain name and copy-pasting the link everywhere. For an effective website that draws traffic and keeps viewers coming back, you want more than just walls of text and images. Here’s how you should design your website for best results: Making It Visible What’s a website without […]

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July 27, 2017   /   by Ars Lexis   /   , ,

SEO Goals For Your Website

SEO Goals For Your Website

Owning a website does not end in buying your domain and publishing it on the Web. Ultimately, you want people to see it, potential customers to buy your products, or clients to avail the services you offer. For this to happen, you need the website to meet the following goals. 1. Incorporate Target Keywords in […]

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July 25, 2017   /   by Ars Lexis   /   , , ,

The Marketing Strategy You Need to Master Today

The Marketing Strategy You Need to Master Today

Singapore boasts of 216,900 enterprises, with 99% of them falling under the Small and Medium Enterprise (SME) category, according to Singstat.gov.sg. About 84% of these represent local ownership and operation. This shows just how stable and good the economy of the country is, making it an ideal location for businesses. However, this considerable number also […]

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July 18, 2017   /   by Ars Lexis   /   , ,

Update Your SEO With These 3 Fresh Trends

Update Your SEO With These 3 Fresh Trends

Is your idea of a search engine optimization still updated? You probably have an in-house team responsible for optimizing your website, implementing some adjustments to make it fare better on search results. How sure are you that they are not still optimizing for keywords alone, though? The developments in search are rapid and, quite honestly, […]

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July 3, 2017   /   by Ars Lexis   /   ,

Easy Experience: Understanding the Importance of Good Website UX

Easy Experience: Understanding the Importance of Good Website UX

Most consumer product designers and engineers go out of their way to make their creations as easy to use as possible. Text-heavy manuals and instructions usually preface a complicated affair with a product and is often a glaring indication of poor design. Most users will not bother with something that’s too difficult to comprehend and […]

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May 12, 2017   /   by Ars Lexis   /   , ,

Web Design Trends of the Future: What to Expect

Web Design Trends of the Future: What to Expect

The concept of web design has changed radically in the last few years, and like clockwork, new ideas and concepts make it exciting to look at for both businesses and customers. In 2017, UX experts are betting that concepts such as Chatbots powered by AI, immersive storytelling and VR are going to radically change the […]

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May 4, 2017   /   by Ars Lexis   /   , ,

Why Your Business Reputation Matters More than Ever

Why Your Business Reputation Matters More than Ever

Your character precedes you, or so we’ve been told. While this statement resonates throughout several circumstances, it can never be stressed enough that reputation—whether good or bad—has a significant impact on enterprises. In the U.S., companies spend a considerable amount to build a solid reputation among their clients. From different advertisements to marketing campaigns, these […]

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April 25, 2017   /   by Ars Lexis   /   , ,

3 Reasons Dentists Need Digital Marketing

3 Reasons Dentists Need Digital Marketing

If you think digital marketing strategies are limited to big brands and retail businesses, think again. As a dentist, you need to become more visible and popular among your existing and potential client. Many people are looking for high-quality dental devices; they should be able to find you easily. Dominatedental.com discusses how digital marketing can help […]

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April 18, 2017   /   by Ars Lexis   /   , ,

Get Better Marketing Campaign Results with Top Notch Videos

Get Better Marketing Campaign Results with Top Notch Videos

Today, video sharing through online means, such as Facebook, Instagram, and other social media networks has become so popular. These clips made famous through the Internet, more popularly known as viral videos, have received hundreds of thousands of views and shared just as many times. The result? Both the content and the creator gained fame. […]

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