Tag Archive: Branding

August 8, 2017   /   by Ars Lexis   /   , ,

Create Effective Brand Personas With These Techniques

Create Effective Brand Personas With These Techniques

Are you looking for ways to add another dimension to your marketing campaigns? One of the techniques to diversify your advertising efforts is to create brand personas. The latter adds a face to your company; someone whom your audience relates to. A PR company in Melbourne cites the following techniques that allow you to utilise this […]

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March 30, 2017   /   by Ars Lexis   /   , ,

3 Ways to Incorporate Branding in Web Design

3 Ways to Incorporate Branding in Web Design

Branding is essential in any business. It allows you to promote your company in a truly unique and creative way. Other than print and advertising, it is also important to incorporate branding into your website. Here’s how you can do that. Realise the Importance of a Logo A logo design is important in any business; […]

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